Gendering the European Digital Agenda: The Challenge of Gender Mainstreaming TwentyYears after the Beijing World Conference on Women

The goals set out in the 1995 Platform for Action of the Beijing World Conference on Women—to achieve gender equality in and through the media—interrogate today’s digital policies: To what extent have internationally agreed-upon norms of gender equality and gender mainstreaming been recognized and implemented? To what extent has the knowledge produced by feminist scholarship informed media policy developments? What kind of new knowledge, and analytical frameworks, may contribute to unmask gender-unequal power relations in contemporary media environments? The article addresses these questions with a focus on European discourses and institutional practices for the Digital Agenda.