LEDRO, CRISTINA

LEDRO, CRISTINA  

Dipartimento di Psicologia Generale - DPG  

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Titolo Data di pubblicazione Autori Rivista Serie Titolo libro
Analysis of visual cues and consumer preferences using eye tracking 2025 Nicolò BiasettonMarcos DiesteAlessandro FanesiCristina LedroAzemeraw MengistuAnna NosellaMarco PietrobonLuigi SalmasoMahir SelekSilvia Villanova - - Data, Statistics and AI to Measure and Interpret People's Wellness and Security
ARTIFICIAL INTELLIGENCE AND EYE-TRACKING TO UNLOCKING CONSUMER BEHAVIOR: A LITERATURE REVIEW ON EMERGING INTERCONNECTIONS 2025 Marco PietrobonCristina LedroAnna NosellaAndrea Vinelli - - Proceedings of EurOMA 2025 Conference
Artificial intelligence in customer relationship management: A systematic framework for a successful integration 2025 Cristina LedroAnna NosellaAndrea Vinelli + JOURNAL OF BUSINESS RESEARCH - -
Come servire al meglio i propri clienti: il ruolo delle tecnologie digitali nella trasformazione delle relazioni con i clienti 2025 Lara AgostiniCristina LedroAnna NosellaAndrea Vinelli - - TeMa – Temi di Management – Fondazione CUOA
Eco-design as a Strategic Lever for the Circular Economy: Insights from Four Industrial Case Studies 2025 cristina ledroanna nosellalara agostini + - - 53rd EBES Conference Abstract Book and Proceedings
Leveraging AI for Sustainability-oriented Customer Relationship Management: A Conceptual Mapping 2024 Cristina LedroAnna NosellaAndrea Vinelli - - How AI is changing Economic Systems, Organizations, and Society
Leveraging AI for Sustainable Marketing and Customer Relationship Management: A Literature Review 2024 Cristina LedroAnna NosellaAndrea Vinelli - - Proceedings of EurOMA 2024 Conference
Artificial intelligence applied to Customer Relationship Management: An empirical research 2023 LEDRO, CRISTINA - - -
Integration of AI in CRM and marketing: enabling factors, challenges and guidelines 2023 Ledro cristinaNosella Anna + - - SOI & DEMI of UNINA 2023 Conference
Integration of AI in CRM: Challenges and guidelines 2023 Cristina LedroAnna Nosella + JOURNAL OF OPEN INNOVATION - -
Artificial intelligence in Customer Relationship Management: a roadmap for a successful integration 2022 Ledro CristinaNosella AnnaVinelli Andrea + - - XXXIII AiIG Scientific Meeting
Artificial intelligence in customer relationship management: literature review and future research directions 2022 Ledro CristinaNosella AnnaVinelli Andrea THE JOURNAL OF BUSINESS & INDUSTRIAL MARKETING - -
How to assess organizational and strategic impacts of customer relationship management: A multi-perspective performance evaluation method 2022 Ledro, CristinaNosella, AnnaVinelli, Andrea EXPERT SYSTEMS WITH APPLICATIONS - -
The Future of Customer Relationship Management in the Era of Artificial Intelligence 2022 Ledro CristinaNosella Anna + - - Abstract and conference material for the 23rd European Conference on Knowledge Management
Artificial Intelligence Applied to Customer Relationship Management: An Empirical Research 2021 Ledro Cristina - - PROCEEDINGS OF THE 16TH EUROPEAN CONFERENCE ON INNOVATION AND ENTREPRENEURSHIP
The impact of Artificial Intelligence on Customer Relationship Management 2021 Ledro C.Nosella A.Vinelli A. - - Euram 2021 Reshaping capitalism for a sustainable world
Performance measurement of a CRM project: a theoretical model and empirical analyses 2020 Cristina LedroAndrea VinelliAnna Nosella - - Proceedings of the 27th EurOMA Conference - Managing Operations for Impact